Enhance your medical skills with our Doppler Ultrasound Course! Master blood flow assessment and vascular diagnosis with expert-led training, hands-on practice, and cutting-edge techniques. Enroll now to advance your career.
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For students in Jaipur aiming to excel in the CUET, specialized coaching classes provide the guidance and support needed for competitive success. The best CUET classes in Jaipur focus on an in-depth curriculum, covering essential subjects with experienced faculty who understand the CUET pattern. These institutes offer comprehensive study materials, personalized mentoring, and mock tests to sharpen time management and exam techniques. With small batches and doubt-clearing sessions, students receive focused attention. The positive environment and strategic approach ensure students build confidence and maximize their potential for high scores in the CUET."
"
For students in Jaipur aiming to excel in the CUET, specialized coaching classes provide the guidance and support needed for competitive success. The best CUET classes in Jaipur focus on an in-depth curriculum, covering essential subjects with experienced faculty who understand the CUET pattern. These institutes offer comprehensive study materials, personalized mentoring, and mock tests to sharpen time management and exam techniques. With small batches and doubt-clearing sessions, students receive focused attention. The positive environment and strategic approach ensure students build confidence and maximize their potential for high scores in the CUET."
"
For students in Jaipur aiming to excel in the CUET, specialized coaching classes provide the guidance and support needed for competitive success. The best CUET classes in Jaipur focus on an in-depth curriculum, covering essential subjects with experienced faculty who understand the CUET pattern. These institutes offer comprehensive study materials, personalized mentoring, and mock tests to sharpen time management and exam techniques. With small batches and doubt-clearing sessions, students receive focused attention. The positive environment and strategic approach ensure students build confidence and maximize their potential for high scores in the CUET."
"
For students in Jaipur aiming to excel in the CUET, specialized coaching classes provide the guidance and support needed for competitive success. The best CUET classes in Jaipur focus on an in-depth curriculum, covering essential subjects with experienced faculty who understand the CUET pattern. These institutes offer comprehensive study materials, personalized mentoring, and mock tests to sharpen time management and exam techniques. With small batches and doubt-clearing sessions, students receive focused attention. The positive environment and strategic approach ensure students build confidence and maximize their potential for high scores in the CUET."
Kaizen Innovation is a dynamic and innovative company based in Jaipur, India. Known for its commitment to continuous improvement and cutting-edge solutions, Kaizen Innovation specializes in providing a wide range of services and products related to technology, software development, and digital transformation.
In terms of services, Kaizen Innovation offers a comprehensive range of IT solutions, including software development, mobile application development, web development, e-commerce solutions, and digital marketing services. The company adopts a client-centric approach, working closely with its clients to understand their requirements and provide customized solutions that drive business growth and success.
Kaizen Innovation is a unit of iKaizen Technocraft private limited Jaipur Rajasthan, Kaizen Innovation is provides best training and internship programs in jaipur for computer science, information technology, artificial intelligence, data science, python, java, full stack web development, electrical and electronics, plc, scada, panels designing, civil engineering, autocad, 3ds max, revit, staad pro, mechanical, autocad, solidworks, creo, catia, ansys, interior design, google sketchup, architecture design, graphic design, digital marketing, robotics, automations, video editing, animations, electric vehicles, solar panels, automobiles, etc.
Register now by clicking this link
https://kaizeninnovation.in/
Kaizen Innovation is a dynamic and innovative company based in Jaipur, India. Known for its commitment to continuous improvement and cutting-edge solutions, Kaizen Innovation specializes in providing a wide range of services and products related to technology, software development, and digital transformation.
In terms of services, Kaizen Innovation offers a comprehensive range of IT solutions, including software development, mobile application development, web development, e-commerce solutions, and digital marketing services. The company adopts a client-centric approach, working closely with its clients to understand their requirements and provide customized solutions that drive business growth and success.
Kaizen Innovation is a unit of iKaizen Technocraft private limited Jaipur Rajasthan, Kaizen Innovation is provides best training and internship programs in jaipur for computer science, information technology, artificial intelligence, data science, python, java, full stack web development, electrical and electronics, plc, scada, panels designing, civil engineering, autocad, 3ds max, revit, staad pro, mechanical, autocad, solidworks, creo, catia, ansys, interior design, google sketchup, architecture design, graphic design, digital marketing, robotics, automations, video editing, animations, electric vehicles, solar panels, automobiles, etc.
Register now by clicking this link
https://kaizeninnovation.in/
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
You’ll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGE’s impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important).
With Zack Kadish and Alex Carchietta, we’ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If you’re looking to cut through the noise of constant SEO and content trends to drive success, you won’t want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Test item characterization- importance and methods in regulatory toxicology s...sakshiaggarwal979034
Test item characterization is a crucial aspect of regulatory toxicology studies, ensuring that substances used in research—whether chemicals, biological agents, medical devices, or living organisms—are properly identified, handled, and documented. Following Good Laboratory Practice (GLP) guidelines, this process involves assessing attributes like purity, stability, composition, and identification to confirm that test items meet study requirements. Proper characterization helps maintain the integrity and reliability of scientific research, supporting regulatory compliance and the safe development of pharmaceuticals, chemicals, and medical products. Ultimately, it plays a vital role in public health protection by ensuring that test items used in toxicology studies are accurately defined and suitable for their intended use.
This presentation provides a comprehensive overview of the Drugs and Cosmetics Act, 1940, and its associated rules from 1945. It covers the objectives of the Act, its significance in regulating the import, manufacture, distribution, and sale of drugs and cosmetics in India. Key definitions such as drugs, cosmetics, misbranded, adulterated, and spurious products are explained in detail. Additionally, it highlights the legal definitions and important schedules to the Act, ensuring clarity on regulatory standards. Essential roles such as Drug Inspector and Government Analyst are also discussed. This presentation is useful for pharmacy students, regulatory professionals, and individuals interested in pharmaceutical law.
PREMATURE RUPTURE OF MEMBRANES.pptx FOR NURSING STUDENTS CREATED BY KIRAN KAR...KIRAN KARETHA
Premature rupture of membranes (PROM), also known as pre-labor rupture of membranes, refers to the rupture of the amniotic sac (or "water breaking") before the onset of true labor.
TYPES
Preterm premature rupture of membrane: when rupture of membranes occurs before the 37th week of gestational age.
Term premature rupture of membrane: when rupture of membranes occurs at or after the 37th week of pregnancy but before the onset of true labor.
3) Prolonged premature rupture of membrane: when rupture of membranes occurs for more than 24 hours before delivery.
4) Pre-viable pre-term premature rupture of membrane: when rupture of membranes occurs before 24 weeks of gestation. It is also known as Mid-trimester premature rupture of membrane
CLINICAL MANIFESTATION
painless leakage of fluid from vagina
fetal can easily feel through belly due to loss of fluid
decrease uterine size
abdominal pain and back pain
fetal heart sound altered
gush of fluid
oligohydramnios
DIAGNOSTIC EVALUATION
History collection (steady loss of small amount of fluid from vagina)
Sterile speculum examination: A sterile speculum examination involves using a sterile speculum, a medical instrument, to gently open the vagina for a visual examination of the cervix and vaginal walls, ensuring the speculum is sterilized before use, to prevent infection.
Pooling test: During a speculum examination, healthcare providers look for amniotic fluid accumulating in the posterior vaginal fornix (the area at the back of the vagina).
This pooling of fluid suggests that the amniotic sac has ruptured, allowing fluid to leak into the vagina.
Nitrazine test: The nitrazine test, using nitrazine paper (phenaphthazine), is a method to determine vaginal pH and detect potential amniotic fluid leakage, which can indicate a ruptured amniotic membrane, by observing a color change from yellow to blue.
Fern test: The fern test involves collecting a vaginal fluid sample, allowing it to dry on a glass slide, and then examining the dried sample under a microscope.
When amniotic fluid is present, the sodium chloride in it crystallizes, forming a characteristic fern-like pattern.
MANAGEMENT
If the patient is term > 37 weeks : Approximately 90% of patient will go into spontaneous labor within 24 hours. labor should be induced either at the time of presentation or the patient can be expected managed.
Induction of labor reduces the time of delivery and the rates of chorioamnionitis and endometritis and admission to the neonatal intensive care unit.
If the patient does not go into spontaneous labor on her own then labor induction should be performed with oxytocin. So, use oxytocin or prostaglandins as indicated Otherwise, perform cesarean delivery.
COMPLICATIONS
IF FETUS REMAIN IN UTERO
Neonatal conditions
Infection and sepsis
Deformations
Umbilical cord compression
Pulmonary hypoplasia
Emergency Studies in Nuclear Medicine .pdfMiadAlsulami
This lecture can serve as a bullet-point review of the emergency studies in nuclear medicine. The outline is as follows:
- Pulmonary Embolism.
- GI Bleeding.
- ATN.
- Shunt Patency.
- Brain Death.
his presentation provides an in-depth look into Rheumatoid Arthritis (RA), a chronic autoimmune condition that primarily affects the joints, causing pain, stiffness, and potential deformities. It explores the pathophysiology, diagnosis, and symptoms of RA, providing a clear understanding of how the disease progresses and the impact it has on patients' lives.
Additionally, this presentation focuses on the role of physiotherapy in managing RA. It covers various physiotherapy techniques, including exercise therapy, manual therapy, and modalities such as heat/cold therapy and TENS, which help improve joint mobility, reduce pain, and enhance overall function. It also emphasizes the importance of patient education and the need for a multidisciplinary approach to effectively manage RA.
This resource is designed for healthcare professionals, students, and individuals interested in understanding both the medical and rehabilitation aspects of Rheumatoid Arthritis. Whether you’re looking to enhance your knowledge of RA or seeking effective physiotherapy strategies for management, this presentation serves as a comprehensive guide.
ANAESTHESIA MACHINE.pptx.pdf different partsSneha103657
An anesthesia machine is a medical device used to deliver anesthetic gases and oxygen to a patient undergoing surgery or other medical procedures. It ensures that the patient remains unconscious, pain-free, and properly ventilated.
Main Components of an Anesthesia Machine:
Gas Supply:
Oxygen (O₂), nitrous oxide (N₂O), and medical air are commonly used.
Can come from cylinders or a hospital’s central gas supply.
Flow Meters:
Control the flow rate of gases going to the patient.
Measured in liters per minute (L/min).
Vaporizers:
Convert liquid anesthetic agents (like isoflurane, sevoflurane) into gas form.
Allows precise control of anesthetic concentration.
Breathing Circuit:
Connects the machine to the patient via a face mask or endotracheal tube.
Includes inspiratory and expiratory pathways.
Ventilator:
Provides controlled or assisted breathing to the patient.
Works in different modes like volume-controlled or pressure-controlled ventilation.
Scavenging System:
Removes excess anesthetic gases to prevent leakage into the operating room.
Ensures safety for healthcare providers.
Carbon Dioxide Absorber:
Uses soda lime or another absorbent to remove CO₂ from exhaled air in a closed circuit.
Safety Features:
Alarms for oxygen failure, low pressure, or high airway pressure.
Oxygen flush system for emergencies.
Hypoxic guard to prevent delivery of pure nitrous oxide (ensuring oxygen is always mixed i
Unlocking the Secrets of the Skeletal System: Relevance for NursingViresh Mahajani
This presentation provides nursing students with a comprehensive understanding of the skeletal system, crucial for effective patient care. We will explore the anatomy and physiology of bones, joints, and cartilage, emphasizing their vital roles in support, movement, and protection. Key topics include common skeletal disorders, their clinical manifestations, and the nurse's role in assessment, intervention, and patient education. This session aims to equip future nurses with the foundational knowledge necessary to address musculoskeletal health issues and promote optimal patient outcomes across diverse healthcare settings.
Title: 📊 Pharmacoeconomics: History, Principles, Methods, and Applicationssakshiaggarwal979034
📌 Description:
Pharmacoeconomics is a vital field that examines the economic impact of pharmaceutical products and healthcare services. This presentation provides a detailed overview of pharmacoeconomic principles, methodologies, and their significance in healthcare decision-making. It covers essential topics such as cost analysis, evaluation perspectives, and humanistic assessment methods.
💡 Key Topics Covered:
✔ History and Evolution of Pharmacoeconomics
✔ Goals and Objectives of Pharmacoeconomic Studies
✔ Cost Analysis & Consequences (Outcomes)
✔ Different Pharmacoeconomic Methodologies (Cost-Minimization, Cost-Effectiveness, Cost-Utility, Cost-Benefit)
✔ Perspectives in Economic Evaluations (Payer, Patient, Society)
✔ Role of Pharmacoeconomics in Drug Safety & Pharmacovigilance
✔ Humanistic Evaluation Methods (Quality of Life & Patient-Reported Outcomes)
✔ Importance of Pharmacoeconomics in Policy & Healthcare Decisions
Post-exercise thermoregulation and associated factorsProf. Walid Kamal
Post-exercise, especially in the heat, the body needs to restore its temperature balance. This process is complex, influenced by both thermal factors (like skin temperature) and nonthermal factors (like age, fitness, and blood pressure). These factors affect how quickly the body can lose heat and recover its core temperature. Understanding these influences is key to preventing heat strain and optimizing performance for athletes, workers, and military personnel.
sexual and reproductve health misinformation and human rightsTina Purnat
A presentaiton that explored how digital misinformation in sexual and reproductive health undermines fundamental rights. The presentation examined impacts at individual, community, health system, and policy levels. It highlights how misleading menstrual apps, deceptive marketing, and false narratives seep into legal frameworks and affect decision-making, privacy, and inclusion. Emphasizing gaps in trusted information and support, the talk called for innovative digital health education and inclusive public dialogue to empower communities and safeguard SRHR rights.
Lipid Autocoids: A Comprehensive Overview
Introduction
Lipid autocoids, also known as eicosanoids and related lipid mediators, are bioactive molecules derived from polyunsaturated fatty acids (PUFAs). These molecules play crucial roles in inflammation, immunity, hemostasis, cardiovascular function, and various physiological and pathological processes. Unlike classical hormones, lipid autocoids act locally, exerting their effects at or near their site of synthesis.
This document provides an in-depth analysis of lipid autocoids, covering their biosynthesis, classification, physiological roles, and clinical significance.
Classification of Lipid Autocoids
Lipid autocoids are broadly classified into the following categories:
1. Eicosanoids (Derived from Arachidonic Acid)
Prostaglandins (PGs)
Thromboxanes (TXs)
Leukotrienes (LTs)
Lipoxins (LXs)
2. Specialized Pro-resolving Mediators (SPMs)
Resolvins
Protectins
Maresins
3. Endocannabinoids
Anandamide (AEA)
2-Arachidonoylglycerol (2-AG)
4. Platelet-Activating Factor (PAF)
5. Sphingolipid-Derived Mediators
Sphingosine-1-Phosphate (S1P)
Ceramides
Biosynthesis of Lipid Autocoids
Lipid autocoids are derived from membrane phospholipids through enzymatic pathways:
1. Phospholipase A2 (PLA2) Activation:
PLA2 catalyzes the release of arachidonic acid (AA) from membrane phospholipids.
2. Cyclooxygenase (COX) Pathway:
Converts AA into prostaglandins and thromboxanes.
COX-1: Constitutive enzyme (housekeeping functions).
COX-2: Inducible enzyme (inflammation and pain response).
3. Lipoxygenase (LOX) Pathway:
Converts AA into leukotrienes and lipoxins.
5-LOX: Leads to leukotrienes (inflammation, bronchoconstriction).
12-LOX & 15-LOX: Lead to lipoxins (anti-inflammatory action).
4. Cytochrome P450 (CYP) Pathway:
Converts AA into epoxyeicosatrienoic acids (EETs), which regulate vascular tone.
5. Endocannabinoid Biosynthesis:
Derived from membrane phospholipids via enzymatic reactions.
Degraded by fatty acid amide hydrolase (FAAH) and monoacylglycerol lipase (MAGL).
Physiological Roles of Lipid Autocoids
1. Inflammation and Immune Response
Prostaglandins (e.g., PGE2) modulate fever and pain.
Leukotrienes mediate allergic responses and asthma.
Lipoxins and resolvins promote resolution of inflammation.
2. Cardiovascular System
Thromboxanes (TXA2) induce platelet aggregation and vasoconstriction.
Prostacyclin (PGI2) inhibits platelet aggregation and promotes vasodilation.
EETs regulate blood pressure and vascular homeostasis.
3. Pulmonary Function
Leukotrienes (LTC4, LTD4, LTE4) are potent bronchoconstrictors.
PGE2 has bronchodilatory effects.
4. Renal Function
Prostaglandins regulate glomerular filtration rate and sodium excretion.
EETs contribute to natriuresis.
5. Neurotransmission and Pain
Endocannabinoids modulate pain perception and neuroprotection.
Prostaglandins contribute to central pain sensitization.
6. Reproductive System
P
This PPT includes - two topics - Liver abscess & Liver timours which is very much essential for MBBS - Students. The students should know the causes, clinical features & management aspects of the above liver diseases. Also it includes the latest staging system of liver tumours.
Contents: -Definition, Principle, Advantages, Suspension instruments, Procedure, Types of suspension, Techniques.
Definition: - It is defined as suspending a part of the body or whole body with the supported slings and pulleys. That is given to the patients to increase ROM, increase muscle power, and support body part. Suspension free the body from friction of material upon the body components may be resting and it permits free movements without resistance. Late Mrs. Guthrie Smith invented the suspension apparatus.
Principle: - It is working under three principle: -
Friction.
Pendulum.
Eliminating gravity.
(a) Friction: - It occurs during a particular surface move on another. It is the force, which restrict the movement of an object. If the surface are more smooth and slippery will have less friction, in that surface the movement will be more and will cause slippery. If the surface is hard or rough results in more friction and the movements are opposed by the friction force.
The same principle is used in the suspension which has less friction causes smooth and easy movements.
(b) Pendulum: - Pendulum is heavy material suspended by the weightless thread. The force is applied on the pendulum it results in to and fro movement.
One complete swing is called as Oscillation. The arc of movement of the pendulum forms a segment of base of the cone. In the human body the pendular motion occurs mainly in the shoulder joint and the hip joint, forward leg movement and the arm swing movement while walking. The simple muscular contraction is necessary to initiate the oscillation. The same mechanism is used in the suspension therapy to maintain the muscle property, increase the range of movement and strengthening the muscles.
(c) Eliminating Gravity Movement: - If the person has the muscle power 2 (gravity eliminated movement), can go for the suspension exercises.
The patients should have minimal muscle power of 2 to under go for suspension therapy exercise. If the muscle power is above 3, the patient can go for against the gravity exercise instead of suspension therapy exercise.
Advantages: - It reduces the burden for the therapist.
Easy to lift the limbs.
Active movement can be performed easily with minimum friction.
Easier to maintain the position of limbs with slings and pulleys in the required position.
Suspension instruments: -
Suspension frame.
Supporting ropes.
Pulleys.
Slings.
S-hook and dog clips.
Wooden cleat.
(a) Suspension Frame: - It is made up of stainless steel or plastic-coated steels. In the top and head end side presents the 5-centimeter metal mesh, and the remaining sides are kept open. The measurement of the frame is 1m or 2m width X 2m length X 2m height. In the middle of the frame 2m length X 1m width X 1m height couch is placed for the patient's accommodation.
(b)Supporting Ropes: - It is 1.5 meters length, and 3 ply hemp ropes are used for the suspension to avoid slipping.
PEPTIC ULCER DISEASE (PUD) , H PYLORI AND GERD TREATMENT BY DR .ANKUSH GOYAL ...Dr Ankush goyal
Comprehensive Management of Peptic Ulcer Disease and GERD
I. Introduction
Peptic Ulcer Disease (PUD) and Gastroesophageal Reflux Disease (GERD) are distinct yet overlapping disorders of the gastrointestinal system, marked by significant morbidity worldwide. These conditions illustrate the consequence of a disturbed harmony between offensive gastric secretions and the protective barriers of the mucosa. From ancient remedies to modern-day proton pump inhibitors and eradication therapies, the treatment approaches to these disorders represent a triumph of translational medicine.
While PUD typically involves mucosal erosion in the stomach or proximal duodenum due to Helicobacter pylori infection or NSAID use, GERD arises from the reflux of gastric contents into the esophagus due to incompetent lower esophageal sphincter tone. Both conditions necessitate a thorough understanding of their etiopathogenesis for rational therapy and long-term management. This document explores the latest, evidence-based treatment paradigms, structured with clarity and clinical relevance.
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II. Peptic Ulcer Disease (PUD)
Definition and Epidemiology
Peptic ulcers are breaks in the mucosal lining of the stomach or duodenum that penetrate the muscularis mucosa. Gastric ulcers typically occur on the lesser curvature of the stomach, while duodenal ulcers are found in the first part of the duodenum.
Globally, the prevalence of PUD has declined, largely due to H. pylori eradication, yet NSAID-related ulcers persist, especially among the elderly.
Etiology and Risk Factors
Helicobacter pylori infection – Present in ~90% of duodenal and 70% of gastric ulcers.
NSAIDs – Inhibit prostaglandin synthesis, compromising mucosal defense.
Smoking – Impairs mucosal healing.
Stress (critical illness) – Leads to stress ulcers.
Zollinger-Ellison Syndrome – Gastrinoma with excess acid secretion.
Corticosteroids, alcohol, and genetic predisposition are other contributors.
Pathophysiology
The balance between aggressive factors (acid, pepsin, H. pylori, NSAIDs) and defensive mechanisms (mucus, bicarbonate, blood flow, prostaglandins) determines mucosal integrity.
H. pylori causes chronic inflammation and epithelial damage. NSAIDs decrease prostaglandins, reducing mucosal blood flow and bicarbonate production.
---
III. Clinical Features of Peptic Ulcer
Epigastric pain: Most common symptom; burning or gnawing in nature.
Duodenal ulcers: Pain relieved by food, occurs 2–3 hours after meals.
Gastric ulcers: Pain worsens with food intake.
Nausea, bloating, early satiety
Complications:
Bleeding: Hematemesis, melena.
Perforation: Sudden severe abdominal pain.
Gastric outlet obstruction
Penetration into adjacent organs (e.g., pancreas)
---
IV. Diagnosis of Peptic Ulcer
Endoscopy: Gold standard for diagnosis and biopsy to rule out malignancy.
Rapid urease test, histology, urea breath test, stool antigen – for H. pylori.
Serologic testing (less preferred).
Barium study
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
Test item characterization- importance and methods in regulatory toxicology s...sakshiaggarwal979034
Test item characterization is a crucial aspect of regulatory toxicology studies, ensuring that substances used in research—whether chemicals, biological agents, medical devices, or living organisms—are properly identified, handled, and documented. Following Good Laboratory Practice (GLP) guidelines, this process involves assessing attributes like purity, stability, composition, and identification to confirm that test items meet study requirements. Proper characterization helps maintain the integrity and reliability of scientific research, supporting regulatory compliance and the safe development of pharmaceuticals, chemicals, and medical products. Ultimately, it plays a vital role in public health protection by ensuring that test items used in toxicology studies are accurately defined and suitable for their intended use.
This presentation provides a comprehensive overview of the Drugs and Cosmetics Act, 1940, and its associated rules from 1945. It covers the objectives of the Act, its significance in regulating the import, manufacture, distribution, and sale of drugs and cosmetics in India. Key definitions such as drugs, cosmetics, misbranded, adulterated, and spurious products are explained in detail. Additionally, it highlights the legal definitions and important schedules to the Act, ensuring clarity on regulatory standards. Essential roles such as Drug Inspector and Government Analyst are also discussed. This presentation is useful for pharmacy students, regulatory professionals, and individuals interested in pharmaceutical law.
PREMATURE RUPTURE OF MEMBRANES.pptx FOR NURSING STUDENTS CREATED BY KIRAN KAR...KIRAN KARETHA
Premature rupture of membranes (PROM), also known as pre-labor rupture of membranes, refers to the rupture of the amniotic sac (or "water breaking") before the onset of true labor.
TYPES
Preterm premature rupture of membrane: when rupture of membranes occurs before the 37th week of gestational age.
Term premature rupture of membrane: when rupture of membranes occurs at or after the 37th week of pregnancy but before the onset of true labor.
3) Prolonged premature rupture of membrane: when rupture of membranes occurs for more than 24 hours before delivery.
4) Pre-viable pre-term premature rupture of membrane: when rupture of membranes occurs before 24 weeks of gestation. It is also known as Mid-trimester premature rupture of membrane
CLINICAL MANIFESTATION
painless leakage of fluid from vagina
fetal can easily feel through belly due to loss of fluid
decrease uterine size
abdominal pain and back pain
fetal heart sound altered
gush of fluid
oligohydramnios
DIAGNOSTIC EVALUATION
History collection (steady loss of small amount of fluid from vagina)
Sterile speculum examination: A sterile speculum examination involves using a sterile speculum, a medical instrument, to gently open the vagina for a visual examination of the cervix and vaginal walls, ensuring the speculum is sterilized before use, to prevent infection.
Pooling test: During a speculum examination, healthcare providers look for amniotic fluid accumulating in the posterior vaginal fornix (the area at the back of the vagina).
This pooling of fluid suggests that the amniotic sac has ruptured, allowing fluid to leak into the vagina.
Nitrazine test: The nitrazine test, using nitrazine paper (phenaphthazine), is a method to determine vaginal pH and detect potential amniotic fluid leakage, which can indicate a ruptured amniotic membrane, by observing a color change from yellow to blue.
Fern test: The fern test involves collecting a vaginal fluid sample, allowing it to dry on a glass slide, and then examining the dried sample under a microscope.
When amniotic fluid is present, the sodium chloride in it crystallizes, forming a characteristic fern-like pattern.
MANAGEMENT
If the patient is term > 37 weeks : Approximately 90% of patient will go into spontaneous labor within 24 hours. labor should be induced either at the time of presentation or the patient can be expected managed.
Induction of labor reduces the time of delivery and the rates of chorioamnionitis and endometritis and admission to the neonatal intensive care unit.
If the patient does not go into spontaneous labor on her own then labor induction should be performed with oxytocin. So, use oxytocin or prostaglandins as indicated Otherwise, perform cesarean delivery.
COMPLICATIONS
IF FETUS REMAIN IN UTERO
Neonatal conditions
Infection and sepsis
Deformations
Umbilical cord compression
Pulmonary hypoplasia
Emergency Studies in Nuclear Medicine .pdfMiadAlsulami
This lecture can serve as a bullet-point review of the emergency studies in nuclear medicine. The outline is as follows:
- Pulmonary Embolism.
- GI Bleeding.
- ATN.
- Shunt Patency.
- Brain Death.
his presentation provides an in-depth look into Rheumatoid Arthritis (RA), a chronic autoimmune condition that primarily affects the joints, causing pain, stiffness, and potential deformities. It explores the pathophysiology, diagnosis, and symptoms of RA, providing a clear understanding of how the disease progresses and the impact it has on patients' lives.
Additionally, this presentation focuses on the role of physiotherapy in managing RA. It covers various physiotherapy techniques, including exercise therapy, manual therapy, and modalities such as heat/cold therapy and TENS, which help improve joint mobility, reduce pain, and enhance overall function. It also emphasizes the importance of patient education and the need for a multidisciplinary approach to effectively manage RA.
This resource is designed for healthcare professionals, students, and individuals interested in understanding both the medical and rehabilitation aspects of Rheumatoid Arthritis. Whether you’re looking to enhance your knowledge of RA or seeking effective physiotherapy strategies for management, this presentation serves as a comprehensive guide.
ANAESTHESIA MACHINE.pptx.pdf different partsSneha103657
An anesthesia machine is a medical device used to deliver anesthetic gases and oxygen to a patient undergoing surgery or other medical procedures. It ensures that the patient remains unconscious, pain-free, and properly ventilated.
Main Components of an Anesthesia Machine:
Gas Supply:
Oxygen (O₂), nitrous oxide (N₂O), and medical air are commonly used.
Can come from cylinders or a hospital’s central gas supply.
Flow Meters:
Control the flow rate of gases going to the patient.
Measured in liters per minute (L/min).
Vaporizers:
Convert liquid anesthetic agents (like isoflurane, sevoflurane) into gas form.
Allows precise control of anesthetic concentration.
Breathing Circuit:
Connects the machine to the patient via a face mask or endotracheal tube.
Includes inspiratory and expiratory pathways.
Ventilator:
Provides controlled or assisted breathing to the patient.
Works in different modes like volume-controlled or pressure-controlled ventilation.
Scavenging System:
Removes excess anesthetic gases to prevent leakage into the operating room.
Ensures safety for healthcare providers.
Carbon Dioxide Absorber:
Uses soda lime or another absorbent to remove CO₂ from exhaled air in a closed circuit.
Safety Features:
Alarms for oxygen failure, low pressure, or high airway pressure.
Oxygen flush system for emergencies.
Hypoxic guard to prevent delivery of pure nitrous oxide (ensuring oxygen is always mixed i
Unlocking the Secrets of the Skeletal System: Relevance for NursingViresh Mahajani
This presentation provides nursing students with a comprehensive understanding of the skeletal system, crucial for effective patient care. We will explore the anatomy and physiology of bones, joints, and cartilage, emphasizing their vital roles in support, movement, and protection. Key topics include common skeletal disorders, their clinical manifestations, and the nurse's role in assessment, intervention, and patient education. This session aims to equip future nurses with the foundational knowledge necessary to address musculoskeletal health issues and promote optimal patient outcomes across diverse healthcare settings.
Title: 📊 Pharmacoeconomics: History, Principles, Methods, and Applicationssakshiaggarwal979034
📌 Description:
Pharmacoeconomics is a vital field that examines the economic impact of pharmaceutical products and healthcare services. This presentation provides a detailed overview of pharmacoeconomic principles, methodologies, and their significance in healthcare decision-making. It covers essential topics such as cost analysis, evaluation perspectives, and humanistic assessment methods.
💡 Key Topics Covered:
✔ History and Evolution of Pharmacoeconomics
✔ Goals and Objectives of Pharmacoeconomic Studies
✔ Cost Analysis & Consequences (Outcomes)
✔ Different Pharmacoeconomic Methodologies (Cost-Minimization, Cost-Effectiveness, Cost-Utility, Cost-Benefit)
✔ Perspectives in Economic Evaluations (Payer, Patient, Society)
✔ Role of Pharmacoeconomics in Drug Safety & Pharmacovigilance
✔ Humanistic Evaluation Methods (Quality of Life & Patient-Reported Outcomes)
✔ Importance of Pharmacoeconomics in Policy & Healthcare Decisions
Post-exercise thermoregulation and associated factorsProf. Walid Kamal
Post-exercise, especially in the heat, the body needs to restore its temperature balance. This process is complex, influenced by both thermal factors (like skin temperature) and nonthermal factors (like age, fitness, and blood pressure). These factors affect how quickly the body can lose heat and recover its core temperature. Understanding these influences is key to preventing heat strain and optimizing performance for athletes, workers, and military personnel.
sexual and reproductve health misinformation and human rightsTina Purnat
A presentaiton that explored how digital misinformation in sexual and reproductive health undermines fundamental rights. The presentation examined impacts at individual, community, health system, and policy levels. It highlights how misleading menstrual apps, deceptive marketing, and false narratives seep into legal frameworks and affect decision-making, privacy, and inclusion. Emphasizing gaps in trusted information and support, the talk called for innovative digital health education and inclusive public dialogue to empower communities and safeguard SRHR rights.
Lipid Autocoids: A Comprehensive Overview
Introduction
Lipid autocoids, also known as eicosanoids and related lipid mediators, are bioactive molecules derived from polyunsaturated fatty acids (PUFAs). These molecules play crucial roles in inflammation, immunity, hemostasis, cardiovascular function, and various physiological and pathological processes. Unlike classical hormones, lipid autocoids act locally, exerting their effects at or near their site of synthesis.
This document provides an in-depth analysis of lipid autocoids, covering their biosynthesis, classification, physiological roles, and clinical significance.
Classification of Lipid Autocoids
Lipid autocoids are broadly classified into the following categories:
1. Eicosanoids (Derived from Arachidonic Acid)
Prostaglandins (PGs)
Thromboxanes (TXs)
Leukotrienes (LTs)
Lipoxins (LXs)
2. Specialized Pro-resolving Mediators (SPMs)
Resolvins
Protectins
Maresins
3. Endocannabinoids
Anandamide (AEA)
2-Arachidonoylglycerol (2-AG)
4. Platelet-Activating Factor (PAF)
5. Sphingolipid-Derived Mediators
Sphingosine-1-Phosphate (S1P)
Ceramides
Biosynthesis of Lipid Autocoids
Lipid autocoids are derived from membrane phospholipids through enzymatic pathways:
1. Phospholipase A2 (PLA2) Activation:
PLA2 catalyzes the release of arachidonic acid (AA) from membrane phospholipids.
2. Cyclooxygenase (COX) Pathway:
Converts AA into prostaglandins and thromboxanes.
COX-1: Constitutive enzyme (housekeeping functions).
COX-2: Inducible enzyme (inflammation and pain response).
3. Lipoxygenase (LOX) Pathway:
Converts AA into leukotrienes and lipoxins.
5-LOX: Leads to leukotrienes (inflammation, bronchoconstriction).
12-LOX & 15-LOX: Lead to lipoxins (anti-inflammatory action).
4. Cytochrome P450 (CYP) Pathway:
Converts AA into epoxyeicosatrienoic acids (EETs), which regulate vascular tone.
5. Endocannabinoid Biosynthesis:
Derived from membrane phospholipids via enzymatic reactions.
Degraded by fatty acid amide hydrolase (FAAH) and monoacylglycerol lipase (MAGL).
Physiological Roles of Lipid Autocoids
1. Inflammation and Immune Response
Prostaglandins (e.g., PGE2) modulate fever and pain.
Leukotrienes mediate allergic responses and asthma.
Lipoxins and resolvins promote resolution of inflammation.
2. Cardiovascular System
Thromboxanes (TXA2) induce platelet aggregation and vasoconstriction.
Prostacyclin (PGI2) inhibits platelet aggregation and promotes vasodilation.
EETs regulate blood pressure and vascular homeostasis.
3. Pulmonary Function
Leukotrienes (LTC4, LTD4, LTE4) are potent bronchoconstrictors.
PGE2 has bronchodilatory effects.
4. Renal Function
Prostaglandins regulate glomerular filtration rate and sodium excretion.
EETs contribute to natriuresis.
5. Neurotransmission and Pain
Endocannabinoids modulate pain perception and neuroprotection.
Prostaglandins contribute to central pain sensitization.
6. Reproductive System
P
This PPT includes - two topics - Liver abscess & Liver timours which is very much essential for MBBS - Students. The students should know the causes, clinical features & management aspects of the above liver diseases. Also it includes the latest staging system of liver tumours.
Contents: -Definition, Principle, Advantages, Suspension instruments, Procedure, Types of suspension, Techniques.
Definition: - It is defined as suspending a part of the body or whole body with the supported slings and pulleys. That is given to the patients to increase ROM, increase muscle power, and support body part. Suspension free the body from friction of material upon the body components may be resting and it permits free movements without resistance. Late Mrs. Guthrie Smith invented the suspension apparatus.
Principle: - It is working under three principle: -
Friction.
Pendulum.
Eliminating gravity.
(a) Friction: - It occurs during a particular surface move on another. It is the force, which restrict the movement of an object. If the surface are more smooth and slippery will have less friction, in that surface the movement will be more and will cause slippery. If the surface is hard or rough results in more friction and the movements are opposed by the friction force.
The same principle is used in the suspension which has less friction causes smooth and easy movements.
(b) Pendulum: - Pendulum is heavy material suspended by the weightless thread. The force is applied on the pendulum it results in to and fro movement.
One complete swing is called as Oscillation. The arc of movement of the pendulum forms a segment of base of the cone. In the human body the pendular motion occurs mainly in the shoulder joint and the hip joint, forward leg movement and the arm swing movement while walking. The simple muscular contraction is necessary to initiate the oscillation. The same mechanism is used in the suspension therapy to maintain the muscle property, increase the range of movement and strengthening the muscles.
(c) Eliminating Gravity Movement: - If the person has the muscle power 2 (gravity eliminated movement), can go for the suspension exercises.
The patients should have minimal muscle power of 2 to under go for suspension therapy exercise. If the muscle power is above 3, the patient can go for against the gravity exercise instead of suspension therapy exercise.
Advantages: - It reduces the burden for the therapist.
Easy to lift the limbs.
Active movement can be performed easily with minimum friction.
Easier to maintain the position of limbs with slings and pulleys in the required position.
Suspension instruments: -
Suspension frame.
Supporting ropes.
Pulleys.
Slings.
S-hook and dog clips.
Wooden cleat.
(a) Suspension Frame: - It is made up of stainless steel or plastic-coated steels. In the top and head end side presents the 5-centimeter metal mesh, and the remaining sides are kept open. The measurement of the frame is 1m or 2m width X 2m length X 2m height. In the middle of the frame 2m length X 1m width X 1m height couch is placed for the patient's accommodation.
(b)Supporting Ropes: - It is 1.5 meters length, and 3 ply hemp ropes are used for the suspension to avoid slipping.
PEPTIC ULCER DISEASE (PUD) , H PYLORI AND GERD TREATMENT BY DR .ANKUSH GOYAL ...Dr Ankush goyal
Comprehensive Management of Peptic Ulcer Disease and GERD
I. Introduction
Peptic Ulcer Disease (PUD) and Gastroesophageal Reflux Disease (GERD) are distinct yet overlapping disorders of the gastrointestinal system, marked by significant morbidity worldwide. These conditions illustrate the consequence of a disturbed harmony between offensive gastric secretions and the protective barriers of the mucosa. From ancient remedies to modern-day proton pump inhibitors and eradication therapies, the treatment approaches to these disorders represent a triumph of translational medicine.
While PUD typically involves mucosal erosion in the stomach or proximal duodenum due to Helicobacter pylori infection or NSAID use, GERD arises from the reflux of gastric contents into the esophagus due to incompetent lower esophageal sphincter tone. Both conditions necessitate a thorough understanding of their etiopathogenesis for rational therapy and long-term management. This document explores the latest, evidence-based treatment paradigms, structured with clarity and clinical relevance.
---
II. Peptic Ulcer Disease (PUD)
Definition and Epidemiology
Peptic ulcers are breaks in the mucosal lining of the stomach or duodenum that penetrate the muscularis mucosa. Gastric ulcers typically occur on the lesser curvature of the stomach, while duodenal ulcers are found in the first part of the duodenum.
Globally, the prevalence of PUD has declined, largely due to H. pylori eradication, yet NSAID-related ulcers persist, especially among the elderly.
Etiology and Risk Factors
Helicobacter pylori infection – Present in ~90% of duodenal and 70% of gastric ulcers.
NSAIDs – Inhibit prostaglandin synthesis, compromising mucosal defense.
Smoking – Impairs mucosal healing.
Stress (critical illness) – Leads to stress ulcers.
Zollinger-Ellison Syndrome – Gastrinoma with excess acid secretion.
Corticosteroids, alcohol, and genetic predisposition are other contributors.
Pathophysiology
The balance between aggressive factors (acid, pepsin, H. pylori, NSAIDs) and defensive mechanisms (mucus, bicarbonate, blood flow, prostaglandins) determines mucosal integrity.
H. pylori causes chronic inflammation and epithelial damage. NSAIDs decrease prostaglandins, reducing mucosal blood flow and bicarbonate production.
---
III. Clinical Features of Peptic Ulcer
Epigastric pain: Most common symptom; burning or gnawing in nature.
Duodenal ulcers: Pain relieved by food, occurs 2–3 hours after meals.
Gastric ulcers: Pain worsens with food intake.
Nausea, bloating, early satiety
Complications:
Bleeding: Hematemesis, melena.
Perforation: Sudden severe abdominal pain.
Gastric outlet obstruction
Penetration into adjacent organs (e.g., pancreas)
---
IV. Diagnosis of Peptic Ulcer
Endoscopy: Gold standard for diagnosis and biopsy to rule out malignancy.
Rapid urease test, histology, urea breath test, stool antigen – for H. pylori.
Serologic testing (less preferred).
Barium study
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
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